Our Work

Whether it’s a 360-degree brand launch or a one-off assignment, we tackle each project with passion and purpose.

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Outlaw Snax

Bolder is Better: The Outlaw Snax Story

An out-of-this-world adventure that’s full of rule breakers, bold flavors and intergalactic bandits who bring the Outlaw story to life.

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Lion's Choice

Year of the Choice

In a world where voices are being found, opinions are being shared and hot takes are being heard, Lion’s Choice is doing their part to keep the choices – and the conversations – going.

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Kansas City Outlaws

Riding Into the PBR

Cannonball took the reins in designing the identity of a new Professional Bull Riders franchise, building PBR’s fastest social media audience in the process.

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Picking Up The Court

Cannonball helped Enterprise lift the spirits of a community in its home city by transforming a neighborhood basketball court into a work of art.

See the Clio Sports Shortlist Campaign


Bringing MLS to STL

Cannonball helped turn St. Louis’ Major League Soccer goal into reality by crafting a narrative and branding a movement.

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Bad Boy Mowers

Growing a Grassroots Lifestyle

For Bad Boy Mowers customers, mowing isn’t a chore – it’s a lifestyle. This campaign is elevating the brand to national relevancy.

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St. Louis Children’s Hospital


This bold campaign differentiates St. Louis Children’s Hospital in the hearts and minds of St. Louis – and in reputation across the globe.

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St. Louis CITY SC

Building a Team And a Brand

St. Louis’ new Major League Soccer club didn’t have a name, story, logo or colors. That’s where we came in.

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For All The Places Life Takes You

Enterprise is more than just car rental. We introduced that fact to the world with a little help from Kristen Bell and Joel McHale.

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National Rental Car

Go Like a Pro

Meet the Control Enthusiast, a business travel character we created to demonstrate the choice and control you get with National.

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Lion’s Choice

Restoring The Roar of Lion’s Choice

Lion’s Choice was a beloved brand, but lost its way. Cannonball created a new positioning and brand identity that’s fit for a king.

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BJC Healthcare

A Campaign During A Crisis

Cannonball created a campaign that presented real BJC frontline workers in their real state: exhausted, pushed to their limits – and ready to come back for more.

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A Region in Need of a Narrative

We discovered that St. Louis could best be described as the perfect place to start up, to stand out, and to stay.

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St. Louis Children’s Hospital

Laila: The Next Season

Cannonball pitched, developed and produced this 30-minute documentary for St. Louis Children’s Hospital & Fox Sports Midwest.

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Bio Advanced

A Website Guaranteed To Engage Consumers

BioAdvanced wanted a more intuitive and informative e-commerce website consumers would come back to again and again.

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Mr. Smith Goes To Washington

From national TV appearances and radio spots to on-premise signature drives and social content, the campaign to get 100,000 signatures was a comprehensive game plan.

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Busch Gardens


Nothing builds social buzz for a new coaster like a Viking invasion in the suburbs.

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Bayer Advanced

Get More From The Blue Bottle

We came up with a concept that “flipped” the lawn playing field to demonstrate “the Science Below.”

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The Natria Brand Needed An Upgrade

Cannonball repositioned Natria as the effective natural alternative, safer and more responsible than traditional chemicals.

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Taking Sponsorship To New Lengths

Cannonball developed and led production of “The Road Through Warroad: Hockeytown USA”, a 30-minute branded docufilm that premiered on NBC Sports.

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Showing The World That St. Louis Means Business

AllianceSTL came to Cannonball to create a brand identity and campaign with an authentic narrative and voice that would set the region apart.

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